Information on Sponsorship of the 2010 Games

Almost a decade ago, Greg and Lauren Glassman, owners and founders of CrossFit, Inc., began their mission to 'Forge Elite Fitness' in a small, garage-like space in Santa Cruz, California. This small space witnessed a small neighborhood of local athletes, service members, policemen, firefighters, mothers, fathers, and friends grow into a community of momentous proportions. Today, the CrossFit Program has exploded into extraordinary magnitude in all walks and climbs, both nationally and internationally.

To give more quantifiable measures, there are currently more than 1500 CrossFit-affiliated gyms worldwide. sees over 3 million unique computer visits per month. (Many of these computers are shared by several service members, police officers, firefighters, etc. throughout a given day.) Furthermore, pushes over 50 Terabytes of data per month, with an average time per site visit spanning just over 12 minutes. Our community is enormous, making it a sponsor's dream.

The CrossFit Games have become known as the "Woodstock of Fitness." For 2½ days, the fittest people on Earth converge on Aromas, CA to be a part of the most work intensive competition ever developed, while hearing from sponsors/vendors, joining in fun, and expanding on community camaraderie. The 4th Annual CrossFit Games will bring thousands of spectators from all over the world.

PROGENEX Sponsors Winners' Prize Purses

PROGENEXThe two 2010 CrossFit Games champions will earn a $25,000 prize purse each, thanks to the generous sponsorship of PROGENEX.

This is a major jump for the competitors. For the first three Games, the prize money was $500, $1,500, and $5,000, respectively. Now, we know you don't compete for the cash, but $25K will outfit a serious affiliate.

PROGENEX is led by Dr. Scott Connelly, founder of MET-Rx, the company that launched the sports nutrition industry. Dr. Connelly is considered by the international medical community as a pioneer in the physiology of nutrition, muscle metabolism and molecular biology. Dr. Connelly's track record for developing products that deliver remarkable results is unmatched, and his support of the CrossFit community will be invaluable.

PROGENEX products promise to make even the best protein supplements yesterday's news, because they contain concentrated bioactive milk protein fractions that Dr. Connelly has identified as powerful signaling molecules that target muscle recovery, growth, repair and strength.

The PROGENEX Recovery product is extremely interesting, and is currently blowing away professional athletes in the NFL and the NBA. Enabling athletes to recover from grueling workouts in hours, PROGENEX Recovery is changing the way athletes train.

PROGENEX is proud to sponsor the 2010 CrossFit Games and be a part of CrossFit history.

Rogue Fitness Again Faster Equipment CrossFit Journal

Proudly supporting the 2010 CrossFit Games

Contact Details

For more on 2010 CrossFit Games sponsorship opportunities, contact:

Jimi Letchford

Sponsorship Kit Download

Take a closer look at the global phenomenon of CrossFit and the CrossFit Games.

2010 CrossFit Games Sponsorship Kit
(6.2MB PDF)

The 2010 CrossFit Games Official Sponsors

For more information on how to sponsor the CrossFit Games, see the sponsorship page.

  • Under Armour
  • Rogue Fitness
  • Again Faster Equipment
  • MiR Pro Weighted Vest
  • Concept 2
  • Vibram Five Fingers
  • OMG*Omega3
  • Stud Bar
  • Regupol America
  • Mindbody Online
  • Forged Clothing
  • GarageGym
  • Gymboss Interval Timer
  • Inov-8
  • At Large Nutrition
  • LifeAsRx
  • LifeAsRx
  • Undefeated Sports Nutrition
  • Rage Fitness Supply: Leader in Functional Fitness Equipment
  • Stronger Faster Healthier
  • Watermans Applied Science
  • Rocktape
  • DeFeet
  • AquaHydrate